Bond,
the first thing to look at is the system to use, then the templates. This allows you to make sure you are happy with the operation and features.
Sure,the templates may be nice, but does Zencat do what you want?
Although templatemonster has a great range, on certain systems/setups, they can be problematic - just google. However, they are popular and their shear volume would result in some complaints!
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Dragons Den advice, without the cost .
Experienced in: Product & Brand Development, Marketing & PR, Small Business Development