Ebay has been flying now for a good 3 - 5 years, long enough for someone like Microsoft, News International (who tried and failed in the 90's), Google, Tesco, Wallmart etc to take notice and create a rival.
So why do you think they haven't?
People talk like there is no other option but ebay. There is a big wide world out there. As much as I moan about it, it still provides my business with customers and at great value. No one has yet to question the value it provides? All people do is complain about fees.
Imagine your business made £1M a year. Would you feel guilty and slash your prices just so you made £500K instead? Or would you charge an extra £1 per customer and make another £1.2M a year?
Just some scenarios to throw in to the big pot
