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A week in my Twittersphere

Discussion in 'Social Media, SEO/SEM & Online Marketing' started by Proudlock, Apr 30, 2012.

  1. Proudlock


    Mar 30, 2010
    Hey everyone - so I have been away for around ten days surfing in cornwall (it was excellent and I'm already planning the next trip) so I haven't been very active on the forums but have still been tweeting and reading all the articles under the sun around SMM and SEO. So I thought why not post a link to all the media I have been parsing during my days away and hopefully if people like it I could make it a regular thing.

    Well at least here goes:

    Social Media advice -
    20 essentials to power up a social media strategy http://socialmediatoday.com/akshaybk/480254/20-essentials-power-your-social-media-strategy via SocialMediaToday.
    If you're struggling to get people to tweet about products they have just bought or to interact with your business on twitter check out this useful link - http://www.businessinsider.com/social-commerce-2012-4 - it offers advice to help interaction on twitter via BusinessInsider.
    Problogger had an article on this week about 9 Facebook marketing techniques that will triple your fans so if you need a cheeky boost on facebook check out this link - http://www.problogger.net/archives/2012/04/24/9-facebook-marketing-tactics-thatll-triple-your-fans/.
    If you're looking for inspiration or case studies to benchmark your own social media approach against then this post will be very beneficial - some great case studies of social media campaigns - http://www.socialmediaexaminer.com/7-creative-social-media-marketing-mini-case-studies/ via SocialMediaExaminer.
    The social penguin blog (@social_penguin) is a new blog that I have been viewing recently and their article last week on how to write a social media policy for a business is very useful if you are paying someone or have someone in your business who runs your social media for you, check it out http://www.thesocialpenguinblog.com/2012/02/15/5-great-resources-for-writing-a-social-media-policy/.

    Again I've seen another post about pinterest on the forums so thought I would add this snippet I found in the form of a video all about a marketers guide to Pinterest - http://visual.ly/marketer’s-guide-pinterest-video - its worth a cheeky viewing.

    For those unsure of blogging and what it entails for a business you should check out this complete guide by SkyRocketSEO - http://skyrocketseo.co.uk/blogging-for-your-business-guide/ - it is ridiculously in depth and will hopefully provide some real insight into blogging commercially.

    Jeff Bullas' Blog - http://www.jeffbullas.com/ - I read this blog every week, his latest article provided in depth information in how to win in a digital economy and also has a link to this interesting post about content types for blogs and social media, which are best and provide the best interaction - http://www.jeffbullas.com/2011/11/08/what-are-10-addictive-types-of-content/

    Another place I can often be found browsing during a week is that of the SEOmoz blog - a couple of their posts found here can be very informative, this one on on page optimization (Its a video to watch = less reading) http://www.seomoz.org/blog/the-new-onpage-optimization-whiteboard-friday. The other important post I found this week is all about the free inbound traffic that is available but that many people frequently forget http://www.seomoz.org/blog/communit...eilt&utm_medium=twitter&utm_campaign=personal - check out that post for how to maximize inbound traffic sources for your business.

    SEOmoz also post a new item each friday called "Whiteboard Friday" in which the team posts a new post/video surrounding a specific subject in order to help the people who read and follow SEOmoz - they are very useful check them out.

    Branding - this is one of the best resources I have come across on branding by the team at Mashable (@mashsocialmedia). It focuses quite heavily on branding your business and products for use with social media sites - the main ones twitter/fb but also has the upcoming pinterest with 3 articles. Well worth a read here 77 stories in total = http://mashable.com/follow/topics/branding

    SEO Section -
    To begin with I found this little but good guide to analytics in middle earth style from Portent - http://www.portent.com/blog/analytics/seo-analytics-middle-earth-style.htm - it goes into detail and offers a sample case as well. Great beginning point.
    Then there is this little video for those of you wanting to know how the google search works - as provided by searchengineland here - http://searchengineland.com/googles...eilt&utm_medium=twitter&utm_campaign=personal.
    Now lets head to the indepth metrics for every marketer as stated by Hubspot (another blog I follow regularly and on twitter too @Hubspot) - this article goes through everything from SEO and Social media markers right through to email and lead nurturing, a real in depth approach but a lot to read.
    Referring to inbound linking from the SEOmoz link above I also found this gem from Hubspot - http://blog.hubspot.com/blog/tabid/6307/bid/32479/32-White-Hat-Ways-to-Build-Inbound-Links.aspx - which is entitled 32 white hat ways to gain inbound links, another very useful SEO guide for businesses.

    I also highly recommend you check out this - http://www.appsumo.com/free/ - this is the free downloads section from a company called App Sumo who write like self help papers and ebooks, the paid stuff is a bit ridiculously priced so I just stick to using the free stuff - check them out lots of free stuff on offer.

    An example of the above is that I found a link to Minus (@Mindotus) who are a company like Dropbox and provide free storage online for images/videos etc - and they were offering 25GB of free space when you sign up (took literally a minute to sign up) so check this link out and you should receive an extra 1GB also - http://min.us/rbeAny8B.

    EDIT: Forgot to add this link - if anyone wants to make their own QR codes for use with their business this site is probably a good start - http://www.qurify.com/en/.

    So basically thats everything I have found that may be of use to members over the last few days that I have been away surfing. Hope it helps.
    Import Expert, Lace and mattee77 like this.
  2. QuickPackSupplies


    Nov 18, 2010
    Great post bud will favourite this!
  3. Proudlock


    Mar 30, 2010
    Found out the group behind this video infographic are MDG Advertising (@MDGadvertising) and that they are available to follow on twitter and post some great articles like the above mentioned - worth a follow indeed. So check them out.

  4. Lace

    Lace Retired Moderator

    Mar 21, 2011
    Hi Sam,

    I watched the video yesterday and more than great info about Pinterest - it's really inspiring some creative juices to flow. I thought a video infographic was a great idea! :)

    Re: QR codes, I've been using bit.ly and when you shorten links the site also generates QR codes. I am not sure though what type of QR reader mobile app it should work with.
  5. Proudlock


    Mar 30, 2010
    Yeah I love the way all these new ideas are just being produced surrounding pinterest currently - inspiring to any social media-phile.

    Regarding the QR codes I presume the ones made by that site are the same as the ones made by Quirify - so hopefully should work on any device that can read QR codes I believe - nice little feature of bit.ly is their statistics that they provide for each shortened link - example here - I didn't know they provided this type of info. Great as a metric for ROI for specific topics/pages/tweets etc.
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