First retail store of MMUK Man to open soon

Discussion in 'Retail' started by Jenilee, Nov 17, 2017.

  1. Jenilee


    Aug 24, 2010
    MMUK Man prepares to make retail history by opening their first retail store in the UK.


    Launched just five years ago, MMUK Man is set to open their first brick and mortar store, according to Global Data. Originally available online, the brand has seen a boost in popularity with Asos who sells 10 of their products.

    Global Data’s consumer analyst Lia Neophytou said, “This development is indicative of a changing consumer landscape.”

    Neophytou believes that due to the “individualistic mindset of the millennial consumer in particular, the male grooming industry is seeing something of a revolution.”

    Beauty manufacturers should consider focusing on this niche as wearing cosmetics and make-up among men is becoming popular.

    Perhaps this is also a niche that start-ups should consider tapping into and offer to their markets. What do you think?

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