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Need A Business Advice

Discussion in 'Start-ups & Business Advice' started by Russell MacGregor, Oct 18, 2017.

  1. Russell MacGregor

    Russell MacGregor

    Joined:
    Sep 19, 2017
    Messages:
    3
    What to do if someone is mirroring anyone's business in an unauthorized way? Suggest me something!!
  2. Erik

    Erik

    Joined:
    Sep 26, 2012
    Messages:
    2,588
    Hi Russell,

    When you say mirroring, I suspect that it's copying almost everything about the business, right? Like, name, website layout, products, descriptions, everything to make it look exactly like yours?

    Well, the best course of action is of course, bringing this to proper authorities and a lawyer. But of course, you need to make sure that this guy will not get away with it. A few tips for the meantime:

    1. Make an official announcement first, in your site and in your channels, that another person is using your business name. Warn them that what they offer is not officially coming from you, and notify them to only transact to your business.

    2. Get the whois information of the website. Take a screenshot of the information (if it's still not protected), or use any of the free archiving tools online so you could have a copy. If it's not protected, you should have an idea of the registration from the whois, then you can point that to the proper authorities.

    3. Check the site's contact info. Copy all the details that do not point to you (contact email, skype, etc) that would be of help getting information. remember to archive all of these as added evidence.

    4. You could perhaps, pose as a customer and contact the site. Converse with them acting like a customer, record or save the whole conversation, and add as evidence. It would be best if you will be able to get a sort of address for authorities to track them.

    5. Another trick is that if they have Google Adsense, look for the publisher ID. Adsense publisher ID is unique and will point out who is the web publisher of the site. If you have that ID, authorities could confront Google and ask for the name of the publisher ID's owner. You could do that if you view the site's source (ctrl+u).


    If you get to collect all of these data, authorities will get additional help in tracking who this guy is. It is up to you though if you want to push it in this method, but of course, warning all of your customers is still important.

    All the best!
  3. Russell MacGregor

    Russell MacGregor

    Joined:
    Sep 19, 2017
    Messages:
    3
    I have seen the similar case where The Menu Store is mirroring the business of the Menu Shop. The Store is selling the same inferior goods which The Menu Shop is selling. This passing off concept is directly illegal which is causing a bad effect on the business reputation.
  4. Mike Cartwright

    Mike Cartwright

    Joined:
    Jun 18, 2017
    Messages:
    26
    I agree. The best that you can do is gather all information that you can from the business that is mirroring your business as evidence, then file an official complaint. But for now, make sure to notify all your customers about the situation and to just transact with you.
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