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Trade Mark Advice

Discussion in 'Legal, Insurance, Employment and Health & Safety' started by Baz90, Feb 6, 2019.

  1. Baz90


    Feb 6, 2019
    Hello Guys,

    I have recently applied to register the trademark 'Uber Casino' for online casino services class. I received notification from the IPO in the UK who confirmed my application was approved. However, today I received a 'Notice of Threatened Opposition' via a representative of Uber Technologies. I'm interested if anyone has any view about my right to use the trademark?

    I am intending to use the name 'Uber Casino' for an online casino website. I have read articles on this website, namely –

    where a contributor @https://*****************************************************

    states. - ‘For example, a quick web search shows that there is a business in the UK called Amazon Records. Amazon can't stop other people using the word 'Amazon', which is after all a famous region in the world…’

    I believe this example correlates well somewhat in my case?
    ‘Uber’ means:
    uber-Dictionary result for ‘uber’
    combining form
    denoting an outstanding or supreme example of a particular kind of person or thing.
    to a great or extreme degree.
    "an uber-cool bar"

    To my very limited understanding, it comes down to average consumer confusion, similarities of products/services and branding. I haven't seen Uber Technologies case as it is only a notice of threatened opposition at this time. However, I would greatly appreciate any advice anyone has to offer?


  2. Jed


    Feb 16, 2009
    I don't think you'll be able to Trademark that as it's too similar and could cause confusion with Uber.
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