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Your B2B Supplier is selling B2C even though they said they don't

Discussion in 'Bad Supplier Experiences' started by Michael Beaumont, May 1, 2020.

  1. Michael Beaumont

    Michael Beaumont

    Joined:
    Apr 29, 2020
    Messages:
    12
    I have been in the situation a few times where I am supporting a company who need certain products or sell commercially certain products from suppliers who say they only supply to trade.
    It soon becomes apparent though, that these B2B suppliers are selling their products via a different named company or website. Trails from business names to directors on the accounts then their listing on LinkedIn soon give the game away.
    I recently found a business who was selling hardware to one local company who were told they only use trade people and then find out that service guarantee contact details were being used to market to the same customers without the knowledge of the people who installed them.
    Shocking business practice that put mistrust in the relationship which is hard won in the first place. Needless to say plans are afoot to move suppliers.
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